a WEEKEND OF ENTERTAINMENT FOR ALL THE FAMILY
DAY 1
ArrIval ActIvaTIons
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Interactive Pop-Up Shops.
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Virtual Reality Experiences.
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Branded Events and Festivals.
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User-Generated Content Campaigns.
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Influencer Collaborations.
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Cause Marketing Initiatives.
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Personalised Brand Experiences.
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Product Launch Stunts.
E-Sport StadIum CompetItIon
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12 Player E-SPORT Elimination Playoff.
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Contested Live from in the X-PIT.
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Playing to become Territory Champion.
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Winner qualifies for End of Year World Title event.
LIve X-BOXING WeIgh In
Athletes for the following day of competition will have the official weigh in.
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Live Fight Golden Ticket Draw
10 random E-Sport attendees will receive premium Live Sport Tickets
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EvenIng 1
Icon spotlight Event
XBC VIP members will be treated to an intimate live event by the advertised Music talent for each event.
DAY 2
ArrIval ActIvaTIons
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Fan Based Xtreme Punch + Elbow Competition
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Interactive Pop-Up Shops.
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Virtual Reality Experiences.
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Branded Events and Festivals.
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User-Generated Content Campaigns
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Influencer Collaborations.
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Cause Marketing Initiatives.
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Personalised Brand Experiences.
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Product Launch Stunts.
Iconic Music Artists Kick Off.
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AAA artist opens the show.
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World Class DJ
World Class DJ maintain the atmosphere
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Stadium X-BOXING Event
World Class X-Boxing Bouts are delivered.
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Spotlight Appearances
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Unannounced Icon Special Guest appearance
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Fan Based Xtreme Punch + Elbow Final
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Culturally Relevant Activity
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E-Sport Competition Winner
Live announcement of New Champion
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Iconic Music Artists Close
AAA artist closes the show.
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EvenING 2
XTREME weekend AFTER PARTY
AAA artists, VIP Guests, Select Staff + 100 Random invitations.
